Cookie Policy
This document is an educational starting point, not legal advice. It was generated from this website’s technical setup and has not been reviewed by a lawyer. It does not cover every obligation that applies to this business, and it may be incomplete or wrong for your situation.
Known gaps this template does not close: the cookie names and lifetimes below are the typical defaults for each tool and must be verified against what the site actually sets once analytics and advertising tags are installed. A cookie table that does not match reality is worse than no table at all.
Before this page goes live and before a single payment is taken, it must be reviewed by a qualified data protection lawyer in the relevant jurisdiction.
Cookies are small files a website stores in your browser. Some are needed to make the site work. The rest only run if you say yes.
1. The four categories
When you first arrive, a banner asks you to choose. You can accept everything, accept only what is strictly necessary, or open the settings and decide category by category. All three buttons are the same size and carry the same visual weight, on purpose: refusing is exactly as easy as accepting.
| Category | Runs without consent? | What it is for |
|---|---|---|
| Strictly necessary | Yes | Makes the site work and remembers your cookie choice. |
| Functional | No | Remembers preferences and enables embedded tools such as scheduling. |
| Analytics | No | Tells us which pages are read and where people stop reading. |
| Marketing | No | Measures advertising and builds remarketing audiences. |
2. Strictly necessary
These cannot be switched off, because without them the site cannot do what you asked it to do — including remembering that you refused the other categories.
| Name | Set by | Purpose | Lifetime |
|---|---|---|---|
cde_consent_v1 |
This site | Stores your cookie choice, the date you made it, and the policy version it applied to. Kept in localStorage, not sent to any server. |
12 months |
3. Functional
Off by default. These remember choices you make and allow embedded third-party tools to work. If you refuse them, an embedded booking calendar may not load and you will be sent to the provider’s own page instead.
| Name | Set by | Purpose | Lifetime |
|---|---|---|---|
| To be confirmed | Scheduling provider TBC | Keeps your booking session and time zone while you pick a slot. | TBC |
4. Analytics
Off by default. These tell us which sections of a long sales page people actually read, so we can fix the ones they abandon. The data is aggregated; we do not use it to identify you personally.
| Name | Set by | Purpose | Lifetime |
|---|---|---|---|
_ga | Google Analytics 4 | Distinguishes one visitor from another. | 2 years verify |
_ga_<container-id> | Google Analytics 4 | Keeps session state. | 2 years verify |
Google processes this data partly in the United States. See section 6 of the privacy policy for what that means.
5. Marketing
Off by default. These let advertising platforms recognise you across sites, measure whether an advertisement led anywhere, and add you to remarketing audiences. This is profiling. It is the most intrusive category on this list and it is entirely your choice.
| Name | Set by | Purpose | Lifetime |
|---|---|---|---|
_fbp | Meta | Identifies browsers for advertising measurement and remarketing. | 3 months verify |
fr | Meta | Advertisement delivery and measurement. | 3 months verify |
li_sugr, bcookie, lidc | Browser identification, advertising measurement, routing. | Up to 2 years verify |
6. Changing or withdrawing your choice
Withdrawing consent is as easy as giving it. Use the Cookie settings link in the footer of any page on this site. The panel opens with your current choices, and saving new ones takes effect immediately — scripts in a category you switch off stop running as soon as the page reloads.
Your choice is recorded for 12 months. After that the banner appears again.
7. Controlling cookies in your browser
Independently of this site, every major browser lets you block or delete cookies. Blocking everything will break parts of many websites, including this one. The relevant settings live under Privacy in Chrome, Firefox, Safari and Edge.
You can also opt out of interest-based advertising directly with the platforms, through the privacy settings in your Google, Meta and LinkedIn accounts.